VENUS CORP FROM ROOKIE TO WARRIOR

Early opportunities

Venus Investment and Services Joint Stock Company (VenusCorp) was established when the real estate market in Vietnam was in a "fever", a series of commercial center, office and apartment projects were developed but There is a shortage of inland operators, operators and operators. Therefore, the birth of VenusCorp is said to be awake, but in the position of a "rookie", the parallel with the opportunity is very challenging.

Ms. Vu Ngoc Huong, Chairman and CEO of VenusCorp said: “At that time, asset management was quite a new industry in Vietnam market. Investors often tend to choose foreign companies - which have many years of experience and strong financial resources - as a parallel branding for the project". Therefore, Venus itself when entering the market must be very difficult to convince investors to trust and use their services. Not to mention the real estate market up and down cyclically, resulting in many uncertain businesses.

Sharing on how to maintain the business in difficult times, Ms. Vu Ngoc Huong said that the company is oriented to invest in depth, meaning changing customers' perceptions about the role of financial management units. domestic products; at the same time improve the quality of services to meet the needs of the domestic market.

“There was a period when we had to go from building to building, meeting with every investor to convince them. When we got the first contracts, we had to think of combining with consultants to develop strategies to best meet customer requirements” said businessman Vu Ngoc Huong. development.

"Warrior" of the Vietnamese market

Experiencing many ups and downs, even at times facing the brink of bankruptcy, but the VenusCorp executive is still determined to follow the chosen field. Ms. Vu Ngoc Huong said that, although not as strong as foreign enterprises, domestic units have many advantages in developing the network, coordinating with specific units to provide services; at the same time understand the indigenous culture.

“The level of a real estate project is not only encapsulated in factors such as location, utilities, investors ... but is also affirmed in the reputation of the management unit after the project is put into use. . Therefore, in addition to well-trained personnel, the company continually learns experiences to improve the standard process system that underpins the operation throughout the project's life, helping to increase value and age. longevity of the construction ”.

Thanks to her dedication, VenusCorp has matured quickly and proved itself in the marketplace. From one of the pioneering Vietnamese enterprises, to an experienced unit with nearly a decade of development, Venus is now considered a "warrior" of the real estate management industry in the country. With a team of more than 400 people, fully undertaking the operations of the building management and operation, the company is now an important partner of many large real estate owners.

“Most praiseworthy is that we have changed the conception of investors about the capacity of domestic units. We are confident that our service quality is not inferior to that of foreign businesses and even have outstanding differences”said the CEO of Venus.

However, Ms. Vu Ngoc Huong also said that to regain completely market share in real estate services is still a huge problem for Vietnamese businesses. In order to close the gap with international units, domestic companies must both renovate technology and support each other for development.

“Managing and operating an asset is an activity that directly affects the living environment of many people. Security of property and life of residents / customers is always posed. Therefore, we are aiming for a humane brand, and 2019 is the key to our 3-year plan to complete this brand. ”

That was shared by entrepreneur Vu Ngoc Huong in the CEO program - True stories, when asked about the direction in the near future. VenusCorp will expand a number of services such as providing experienced, high quality human resources for service industries, developing project management software, asset management; high-tech security ... with the desire to support and promote the increasingly professional domestic service ecosystem.